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Case History

Mike-sell’s Potato Chips Peels For Profit


Mike-sell’s Potato Chip Co. in Dayton, OH processes over 55 million pounds of potatoes per year. At that rate, peeler performance is a critical factor in controlling operating costs.


Seeking to reduce potato yield loss and maintenance costs, Mike-sell’s replaced its three continuous peelers with two new Heat and Control VersaPeel® batch peelers.


With VersaPeel, Mike-sell’s has increased finished chip production by 5-6% with no jump in potato usage! When operating at its existing production rate, the company uses 6-8% fewer pounds of potatoes. More efficient peeling has also improved finished chip quality, and lowered costs for maintenance.

“Our potatoes now have a smooth finish and there are almost no cuts or fines. In fact,” Norm Johnson, Executive VP of Manufacturing explains, “with less scrap generated by slicing the smoother, rounder potatoes, fewer chip fragments are packaged. Overall breakage in finished bags of chips is down by at least 5% with a noticeable improvement in bag fill,” he notes.

“Most of our savings have come because we no longer need to over-peel,” says Johnson. “With our old continuous peelers, we had to over-peel each potato to get the peel quality we wanted. In fact, we had reached a point of double peeling using a final brush-only machine to polish and minimize the damage done in the first peeler operation.”

Johnson notes that the return-on-investment is strong and savings improve proportionately as more production is required to cover sales demands. “My only regret is that we had not found this earlier."

For more information on the VersaPeel please visit our Potato Peeling / Inspection / Slicing equipment page.

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